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INTRODUCTION
SECRETS OF THE ROCK AND ROLL BUSINESS
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f f aren't any secrets," Atlantic Re-
cords president Jerry Wexler growled at me, as if I were the stupidest person he had ever met. I was nineteen and it was the winter of 1969, more than thirty-five years before Wexler would be immortalized by Richard Schiff's portrayal of him in the movie Ray. I was writing a column for the weekly trade magazine Record World when Wexler had asked one of his executives, Danny Fields, to gather a group of young journalists who wrote about rock and roll. The real Wexler was far more imposing than the cinematic version. He was broad-shouldered, with a salt-and-pepper beard and sunken eyes that gave him the look of an Old Testament prophet. He had a thick Bronx accent, an intimidating intellect, and the ultimate rock and roll and R&B pedigrees.
Some months earlier, at the storied Greenwich Village nightclub the Village Gate, I had seen a talented R&B singer named Judy Clay dedicate her hit, "Storybook Children," to Wexler, who stood up and waved with an understated noblesse oblige.